Promotion Live it up with LG

Televida supported LG with a unique and interactive promotion that took place in Guatemala, El Salvador and Honduras.

LG customers who bought one of their products, could participate by sending the invoice number via SMS to 8700 and win amazing prizes as plasmas, washing machines, refrigerators, microwaves, home theaters and DVD's.

In the promotion Televida worked a different interactivity, each participant earned points according to the product he bought and also had opportunity to continue accumulating more points by answering a World Cup trivia questions.

One of LG’s interests was to generate a database. Televida supported this objective calling each participant through its call center. The promotion Live it up with LG, was a success.